SDG12 - RESPONSIBLE CONSUMPTION AND PRODUCTION
المقررات الدراسية موسومة بـ "SDG12 - RESPONSIBLE CONSUMPTION AND PRODUCTION"
GRPH405 unit–along with GRPH406- comprise the final Graduation Project in one of the four major fields of the Graphics & Media Arts Department in response to a self-initiated design agenda/brief. Students will finally exploit all their expertise and previous experiences acquired throughout their unit of study to accomplish their final Graphics and Media Arts project.
In this unit students will execute one final research project representing their knowledge, skills and cultural awareness gained in the previous years of study that is closely related to the SDGs. The student will choose one of the four major fields in the Graphic and Media Art department and will focus all his/her tools to accomplish the desired outcome. Students are expected to hand in a final dissertation reflecting the entire process they went through, the background, the context, the literature review and analysis/ critique.
GRPH405 unit will focus on collecting information, literature, analysis in the form of researches, reports, presentations, peer to peer assessment, critiques, and one on one tutorial as well as laying the solid base for the practical visual outcome throughout sketches and technical experimentation. A final dissertation is presented by the end of this unit.
- Teacher: Dr.Sara Ahmed Sayed Ali
- Teacher: Dr.Tamer Assem Ali
- Teacher: Ahmed Ayman Abd Elaleem Nagy
- Teacher: Mariam Ayman Fathy Elnabawy
- Teacher: Basma Barakat Abu Bakr Salih
- Teacher: Alaa El-Gammal
- Teacher: Shaimaa Elsherbeny
- Teacher: Eman Gibrel Ahmed Mohamed
- Teacher: Jana Khaled Gamal Eldin Ellaithy
- Teacher: Marwa Mohamed Abd Elaziz Sherif
- Teacher: Menna Mohamed Zakaria
- Teacher: Dr.Eman Nabil Saad Ibrahem
- Teacher: Hisham Nagy Abdelmonem
- Teacher: Amira Sabry Ahmed
- Teacher: Nagwa Yehia Mohamed El adwy
- Teacher: Rania ezzat amin mahmoud
- Teacher: Dr.Dina gamal abboud
- Teacher: Ahmed Abd El Aal Mohamed Abdalla
- Teacher: Aya Abd Elnaby Ahmed
- Teacher: Adham Ahmed Elsayed Abdelmagid
- Teacher: Yasmine Ahmed Mohamed Abd Elaal
- Teacher: Hedaya Ahmed Mohamed Al Attar
- Teacher: Noha Ahmed Saad El-Dien El-Sayed
- Teacher: Mahmoud Ahmed Saleheldin
- Teacher: Dr.Farid Ali
- Teacher: Magda Ali El-Daghestany
- Teacher: Sama Ehab Said Ashour
- Teacher: Shereen Fathy El-Sayed El-Feky
- Teacher: Ali Hamed Bastawesy
- Teacher: Ali Khater Mohamed Ahmed
- Teacher: Dr.Mohamed Labib
- Teacher: computer science MSA
- Teacher: Fatma Mohamed Kilany
- Teacher: Ahmed Mohamed Mohamed Mostafa
- Teacher: Habiba Mohamed Mosa Ali
- Teacher: Sherif Mostafa Ibrahim Saleh Hashad
- Teacher: Dr.Noha Moustafa
- Teacher: Dr.Maha Moustafa Hassan
- Teacher: Doaa Rafat Mahmoud Mohammad
- Teacher: Esraa Sayed Hussien Ameen
- Teacher: Mostafa Touny

This Chemistry module is designed to give the student a broad understanding of the fundamentals of different Industrial chemistry and their applications and also fundamentals of environmental problems such as water and air pollution and their treatment. The module is particularly useful for the preparation of future studies in all engineering branches.
- Teacher: Yassmin Abdl Kader Abou Elyazied Shammakh
- Teacher: Rawan Elshahawi Elsaeid Elsayed
- Teacher: Diaa Hafez
- Teacher: Nora Hany Ibrahim Shaheen
- Teacher: Fatma Ibrahim Sayed Barakat
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mona afifi
- Teacher: Sameh Ahmed Salah El-Dein
- Teacher: Diaa Hafez
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mona afifi
- Teacher: Dr. mohamed el said hassan
- Teacher: Sameh Ahmed Salah El-Dein
- Teacher: Diaa Hafez
- Teacher: Sherine Ibrahim Bishara
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Ahmed Mostafa Mohamed Hussien Hamed
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Omnia Reda Mazroa
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mona afifi
- Teacher: Dr. mohamed el said hassan

Lean Manufacturing is about creating value. The Lean process starts with creating value for the ultimate customer which requires providing the right product at the right time for the specified price. While all manufacturing attempts to do this, what makes Lean Manufacturing distinct is the relentless pursuit and elimination of waste. Students will learn the concepts and tools of Lean which include types of waste, visual management, value stream analysis, flow, Just in Time, pull, and Kaizen.
- Teacher: Sameh Ahmed Salah El-Dein
- Teacher: Youssef Amr Mahmoud Naga
- Teacher: Diaa Hafez
- Teacher: Sherine Ibrahim Bishara
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Omnia Reda Mazroa
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mona afifi
- Teacher: Dr. mohamed el said hassan

This module is designed to provide students with the knowledge and understanding of the concepts, principles, techniques, and applications of production planning and control. Forecasting techniques, inventory control, planning and scheduling, capacity planning and location, supply chain management, and the current trends in production and service operation management.
- Teacher: Sameh Ahmed Salah El-Dein
- Teacher: Youssef Amr Mahmoud Naga
- Teacher: Ali Bahig Ali
- Teacher: Diaa Hafez
- Teacher: Sherine Ibrahim Bishara
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Omnia Reda Mazroa
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mona afifi
- Teacher: Dr. mohamed el said hassan

- This module is designed to provide students with an analysis of real world complex project systems including planning phase, scheduling phase and control phase.
- The Planning Phase includes network development, precedence diagramming as well as expansion, condensation and elimination of activities.
- The scheduling phase includes deterministic and probabilistic duration times, forward and backward pass computation, slack time calculation, and critical path identification.
- The control phase includes cost control monitor, resource constrains, and time-cost tradeoff. Organization staffing and evaluating alternatives are also included.
- Real case studies.
- Teacher: Ali Bahig Ali
- Teacher: Amgad Bayoumy Aly
- Teacher: Diaa Hafez
- Teacher: Maysa Mahmoud Fathy Omar
- Teacher: Dr.Nabila Nowaira
- Teacher: Prof.Dr.Hafez Radi
- Teacher: Prof.Nahed Sobhi abd elnour
- Teacher: Mostafa Zaky Mohamed
- Teacher: Mona afifi

This module aims to further enhance and complement the students’ knowledge and skills in basic econometrics and to tackle further problems encountered in estimating regression models. The module aims thus to prepare students with the necessary knowledge and skills needed to start their graduate econometrics module. All econometric models built are directly or indirectly linked to several Sustainable Development Goals (SDG) aiming to narrowing the gap economic theory and empirical applications through testing real live data. It is related to reducing poverty, improving health, climate action, sustainable and responsible production and consumption behavior , and enhancement of competitiveness , industries and innovation.
- Teacher: Dr.Doaa Abdou
- Teacher: Nada Fouad Kassem Elsahaar
- Teacher: Asmaa Mohamed Kamal Deifallah
- Teacher: Esmat Mostafa Kamel
- Teacher: Adel Samir Mohammed Awaad
- Teacher: Sarah Mohamed El Sonbaty
- Teacher: Sara Abdel Baset Mohamed
- Teacher: Dr.Doaa Abdou
- Teacher: Dina Ehab Saleh Elsayed
- Teacher: George Fahmy
- Teacher: Dr.Maha Ismail Mahfouz
- Teacher: Maha Ismail Mahfouz Ismail
- Teacher: Dr.Ayat Megaly Mohamed
- Teacher: Esmat Mostafa Kamel
- Teacher: Amal Soliman
- Teacher: Dr.Rehab mohammed mahmoud el bordiny
This module discusses international trade related theories and policies and their analysis for international trade contexts and it contributes to how can trade deliver key sustainable Development Goals to include and not to be limited to:-
SDG1: Inclusive trade policies will reduce poverty rate
SDG 2: How can trade subsidies cause distortions in agricultural markets and hence affect food sustainability and security
SDG3: How could WHOs TRIPs agreement ensure access to medicine and vaccines.
SDG5: The role of trade in creating jobs to women and unleashing better and more equitable opportunities.
SDG8: The role of trade can lead to inclusive growth and enhance the nations' income generation sources and capability
SDG 9: Improving the competitiveness and preparedness of industries and innovation through specialization and trading .
- Teacher: Dr.Doaa Abdou
- Teacher: F.T. Instructor.Hend Al Ebiary
- Teacher: Mona Bedier
- Teacher: Dina Ehab Saleh Elsayed
- Teacher: Dr.Mai Mohammed Yasser
- Teacher: Esmat Mostafa Kamel
- Teacher: Nadra Nemr Fouad Marks
- Teacher: Amal Soliman
- Teacher: Dr.Rehab mohammed mahmoud el bordiny
This module aims at providing a basic introduction to macroeconomic principles and their application to both theoretical and real world situations. It also intends to identify appropriate techniques to analyse macroeconomic equilibrium and develop analytical skills using the different mathematical and graphical methods. Finally, the module intends to give students the ability to communicate and report on findings, particularly through essays, presentations and exercises.
- Teacher: Amr Abd Elmegeed Edrees
- Teacher: Sara Abdel Baset Mohamed
- Teacher: Dr.Doaa Abdou
- Teacher: Menna Ahmed Elsayed Salem
- Teacher: Dalia Ahmed Fouad
- Teacher: F.T. Instructor.Hend Al Ebiary
- Teacher: Dr.Farid Ali
- Teacher: Dina Ali Mohamed Ali Seiam
- Teacher: Nadine Amr Mohamed Abdelmoneim Hosny
- Teacher: Mona Bedier
- Teacher: Dina Ehab Saleh Elsayed
- Teacher: Mohamed Essam Mahmoud Elsamragy
- Teacher: Dr. Heba Ezz Helmy
- Teacher: Fatma Hesham Saber
- Teacher: Dr.Ranya Ibrahim Yousif
- Teacher: Salma Kamal Zanaty Mahran
- Teacher: Waleed Mohamed Zaghloul
- Teacher: Dr.Mai Mohammed Yasser
- Teacher: Esmat Mostafa Kamel
- Teacher: Mohamed Nafea
- Teacher: Nadra Nemr Fouad Marks
- Teacher: Nadeen Sherif Mamdouh Eladawy
- Teacher: Amal Soliman
- Teacher: Nour Tamer Ali Elsayed Ghouniem
- Teacher: Roba Tarek Mahmoud El Nahas
- Teacher: Dr.Rehab mohammed mahmoud el bordiny
- Teacher: T.A.Nouran said mohamed abd el menaam mahmoud
This course is the first phase of the graduation projects of PR and Advertising. It is mainly the extensive research part. It contains the extensive research part, data collection, data analysis where the students do a survey and analyse the results and relate the results to the already read material.
The research is about a social marketing problem to be solved in the Egyptian society, or about rebranding of an already existing Egyptian entity.
The idea of the research has to be related to the SDGs and the Egyptian sustainable plan 2030.
The students do not only study the problem in the Egyptian society, but also they provide the scientific solutions for it. They are asked to seek professional help from real practitioners in the field to provide real solutions to the problem. This happens through the interviews with practitioners related to the problem.
The same thing applies in the rebranding part, they manage to choose an Egyptian entity and follow the rebranding marketing plan to make it a new different entity.
In both cases, they do huge extensive literature review, similar campaigns and its results, Swot analysis, macro environment, decide on the variables for the survey, conduct the survey, analyse it and come up with solutions.
SDG- Teacher: Radwa Ahmed Youssef Manie
- Teacher: Lama Atef Atta Atta Bisher
- Teacher: Haya Badr Mohamed
- Teacher: Nada Bahgat Abd Elazim Mohamed
- Teacher: Rania Elsaied Ahmed Shaaban
- Teacher: Lamees Magdi Mahmoud El Baghdady
- Teacher: Hassan Marrie
- Teacher: Ahmed Mohamed Abdel Aziz
- Teacher: Monia Mohsen Mahmoud fahmy
- Teacher: Nesrin Nader
- Teacher: Islam Nasser
- Teacher: Rana Reda Abbas Mohamed Rashad
- Teacher: Sally Saeed Hassanien Mohamed
- Teacher: Dina Younis
- Teacher: Monda magdi Mustafa